Giving Back
Where the 5% Goes
5% of our profits go to Combat Stress, the veterans' mental health charity. This page is the record.
The Pledge
From the first bottle sold, 5% of our profits go to Combat Stress, a registered charity in England and Wales (206002) and Scotland (SC038828). Not a one-off donation. Not a marketing claim. A standing commitment, built into how we run the company.
We launched in April 2026. We have not yet reached a profit position from which to donate. When we do, it will appear here.
The full commitment is set out on our Armed Forces Covenant page.
Our Charity Partner
Combat Stress
Combat Stress describes itself as "the UK's leading charity for veterans' mental health".
Donate directly