The Squad
Meet the Team
We both served in the Royal Signals before deciding to have a crack at building a spirits company. Read more about how we got here.
Who We Are
The Team
Dan Freeman
Founder & Director
Royal Signals, 2012-2024Corporal · Operations & Product Development“Passion and craft over corporate conformity.”
Read Full BioRhys Williams
Co-Founder & Operations
Royal Signals, 2011-2016Installation Technician · Business Strategy“That passion has now become a business.”
Read Full BioJoshua Sisson
Head of Sales
“I believe in Jerry Can Spirits because I believe in the product.”
Read Full Bio- Photo Coming Soon
Danny Hughes
Armed Forces Champion
Read Full Bio
What We're About
We reckon there's room for smaller brands that actually care about what they make. We're not trying to compete with the big corporations – we're just trying to make spirits we're proud of and build something real along the way. Check out our Expedition Spiced Rum to see what we've been working on.