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A vintage watercolour illustration of a Boulevardier served in a rocks glass filled with deep reddish-brown liquid over a large block of ice, garnished with a twist of orange peel on the rim, painted in warm sun-faded tones on aged parchment paper with loose ink outlines and visible brush texture.

Boulevardier

Novice

A Boulevardier is 45ml bourbon, 30ml Campari and 30ml sweet vermouth, stirred over ice for 20 to 30 seconds and strained over fresh ice in a rocks glass, with orange peel. It is the bourbon Negroni: the same Campari and vermouth with bourbon in place of gin, and that one change makes it warmer and rounder. About 3.0 UK units. It first appeared in print in Barflies and Cocktails, published in Paris in 1927, where Harry MacElhone of Harry’s New York Bar credited it to Erskine Gwynne, an American writer who ran a monthly magazine called Boulevardier. The 1927 recipe was equal parts. The measures here are the IBA’s, with the bourbon ahead of the other two. Equal parts works well with a lighter vermouth. Against a rich one such as Carpano Antica Formula, the extra 15ml of bourbon keeps the drink from turning heavy.

StirredHigh-ABVSpirit-ForwardBitterDigestifAfter-DinnerClassic

Glassware: Rocks Glass

Garnish: Orange peel

Ingredients

Serves
Bourbon whiskey

45ml

A bourbon at 40 to 45% ABV with clear vanilla and caramel. Rye, which the IBA also allows, makes a drier, spicier drink. A very light bourbon gets lost under the Campari.

Campari

30ml

The bitter half of the drink, at 25% ABV in the UK. Bourbon is sweeter than gin, so the Campari has more to balance here than in a Negroni.

Sweet vermouth

30ml

Italian sweet red vermouth. Carpano Antica Formula suits bourbon well; Cocchi Storico is the alternative. Refrigerate after opening and use within about four weeks.

Instructions

1

Fill a rocks glass with large cubed ice to chill it.

2

Add the bourbon, Campari and sweet vermouth to a mixing glass.

3

Fill the mixing glass with cubed ice and stir for 20 to 30 seconds.

4

Tip the ice out of the rocks glass, refill it with fresh cubes or one large cube, and strain the drink over it.

5

Express a wide strip of orange peel over the surface, rest it in the glass and serve.

Source: the IBA (Official IBA specification, served over ice in a rocks glass where the IBA strains it into a cocktail glass; method ours). Last checked 9 October 2026.

Expert Tip

Match the vermouth to the bourbon. Carpano Antica Formula has vanilla and dried fruit that sit with the bourbon’s own vanilla and caramel, and Cocchi Storico Vermouth di Torino does a similar job. A lighter vermouth makes a sharper, more Negroni-like drink, and with one of those, equal parts suits better. Stir for 20 to 30 seconds with plenty of cubed ice, then strain over fresh ice. The stirring ice has already started to melt and would thin the drink faster in the glass. Keep the vermouth in the fridge and use it within about four weeks. At 30ml it is nearly a third of the drink, and a stale bottle shows.

The story

Behind the Boulevardier

Flavour Profile

VanillaBitterCaramelAromaticRich

The Origin

The Boulevardier first appeared in print in Barflies and Cocktails, published in Paris in 1927. The book was Harry MacElhone’s, of Harry’s New York Bar, and he credited the drink to Erskine Gwynne, one of his regulars: an American writer who founded a monthly magazine in Paris called Boulevardier, which ran from 1927 to 1932.

The 1927 recipe was a third each of Campari, Italian vermouth and bourbon. The IBA specification now moves the bourbon ahead, at 45ml to 30ml each, and that is the version here.

The Negroni Relationship

The usual account dates the Negroni to Florence around 1919, which would put it eight years ahead, though how much of that story is accurate is debated. Whether Gwynne knew the Negroni is not recorded.

The two share Campari, sweet vermouth and the stir, and differ in one ingredient, which makes the pair a useful lesson in what a base spirit does. Gin brings juniper and a dry edge. Bourbon brings vanilla, caramel and a sweeter grain, and the drink moves from taut to rich.

Boulevardier and Negroni compared

Boulevardier (IBA)

Spec
45ml bourbon or rye, 30ml Campari, 30ml sweet vermouth
Strength
About 3.0 UK units
Character
Rich, with vanilla under the bitter orange

Boulevardier (1927)

Spec
Equal parts bourbon, Campari and Italian vermouth
Strength
About 2.4 UK units at 30ml each
Character
Sweeter, with the Campari further forward

Negroni

Spec
30ml gin, 30ml Campari, 30ml sweet vermouth
Strength
About 2.4 UK units
Character
Juniper, dry and bitter

Ratio and Balance

Equal parts gives a Negroni-like balance with the Campari clearly heard. The IBA’s 45ml of bourbon keeps the spirit in front and turns the Campari into seasoning. The deciding factor is the vermouth: a rich one at equal parts tips the drink heavy, and a light one against extra bourbon can leave it short of bitterness.

Vermouth Selection

Carpano Antica Formula carries vanilla and dried fruit, which meet the same notes in the bourbon, and the drink comes out more of a piece than with a lighter bottle. Cocchi Storico Vermouth di Torino is the alternative. Whatever the bottle, keep it in the fridge: at 30ml the vermouth is nearly a third of the drink.

How to Serve It

Stirred and strained over fresh ice in a rocks glass, with orange peel expressed over the top and left in the glass. The IBA strains it into a chilled cocktail glass with no ice, which gives a colder, shorter drink with no further dilution. Both are correct.

It suits the end of a meal more than the start, being heavier and sweeter than a Negroni. It also changes as it sits: over the first ten minutes the ice softens the Campari.

Make it

Make it at home

The Spirit

Whiskey (Bourbon)

Bourbon is an American whiskey whose mash is at least 51% corn, matured in fresh charred oak barrels and bottled at 40% ABV or higher, the figure our recipes use. The fresh charred wood gives it its vanilla, caramel and colour, and the corn gives a rounder, sweeter spirit than rye. It is the base of 26 of our recipes, more than any other whiskey.

Learn more
Go further

More to explore

Frequently Asked Questions

What is a Boulevardier?

A Negroni with bourbon in place of gin: 45ml bourbon, 30ml Campari and 30ml sweet vermouth, stirred and served over ice with orange peel. Those are the IBA measures. It is warmer and rounder than a Negroni, and suits the end of a meal as well as the start.

How does it differ from a Negroni?

Only the spirit. A Negroni is 30ml each of gin, Campari and sweet vermouth, and leads with juniper. The Boulevardier swaps the gin for bourbon, at 45ml in the IBA specification, and leads with vanilla and caramel. The stir and the glass are the same.

Who created the Boulevardier?

Harry MacElhone credited it to Erskine Gwynne, an American writer in Paris and one of his regulars at Harry’s New York Bar. Gwynne ran a monthly magazine called Boulevardier, published from 1927 to 1932. The drink first appeared in print in MacElhone’s Barflies and Cocktails in 1927.

Equal parts or bourbon-forward?

Both are correct. The 1927 recipe was equal parts; the IBA now takes 45ml of bourbon to 30ml each of Campari and vermouth. With a rich vermouth such as Carpano Antica Formula, the extra bourbon keeps the drink from turning heavy. With a lighter one, equal parts is fine.

Can I make a Boulevardier with rye?

Yes. The IBA specification names bourbon or rye. Rye is drier and spicier, so the drink comes out sharper and less sweet, closer in weight to a Negroni. Keep the measures the same and taste before changing the vermouth.

What is the difference between a Boulevardier and an Old Pal?

The Old Pal, another drink of 1920s Paris, uses rye and dry vermouth with the Campari, so it is drier, lighter and more bitter. The Boulevardier uses bourbon and sweet vermouth, which makes it richer and rounder.

Which sweet vermouth should I use?

Carpano Antica Formula if you have it: its vanilla and dried fruit sit with the bourbon. Cocchi Storico Vermouth di Torino is the alternative. Any Italian sweet red vermouth works, as long as it has been kept in the fridge and opened within about four weeks.

How strong is a Boulevardier?

About 3.0 UK units, taking bourbon at 40% ABV, Campari at 25% and sweet vermouth at 16%. That is more than a Negroni’s 2.4, because of the extra 15ml of bourbon. UK units are ABV times millilitres divided by 1,000; the Chief Medical Officers’ guideline is no more than 14 units a week, spread over three or more days.

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Recipe by Jerry Can Spirits · Updated 12 October 2026

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