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White Negroni

Novice

A White Negroni is 45ml of London Dry gin, 30ml of Lillet Blanc and 20ml of Suze, stirred over one large cube in a rocks glass for 20 to 30 seconds, with a lemon twist expressed over the top and dropped in. About 2.7 UK units. Punch reports that Wayne Collins, a London bartender, made the first ones on a hot summer night in 2001 near Bordeaux, where he and Nick Blacknell, then director of Plymouth Gin, were in town for Vinexpo. Rummaging in a local liquor store for the ingredients, they bought French bottles instead, Punch says: Suze for the bitter, Lillet Blanc for the wine. Collins chose the name, he told Punch, because it would be easy to communicate to the trade. The shape survives and every flavour moves. Suze is bitter from gentian root, earthy where Campari is orange peel, and Lillet is lighter and more honeyed than sweet vermouth. Suze is also the louder of the two bitters, which is why ours trims it to 20ml rather than pouring three equal measures.

BuiltStirredHigh-ABVSpirit-ForwardBitterAperitif

Glassware: Rocks Glass

Garnish: Lemon twist expressed and dropped in

Ingredients

Serves
London Dry Gin

45ml

Around 40% ABV at our working figure, with plenty of juniper; Difford’s Guide says Collins made the first ones with Plymouth. Gentian is earthy and needs juniper to push against, and a soft floral gin disappears between the other two bottles.

Lillet Blanc

30ml

An aromatised wine from Bordeaux, made at Podensac by Difford’s Guide’s producer listing, and given at 17% ABV on Pernod Ricard’s product page: honeyed citrus with a light quinine edge, standing where sweet vermouth stood. We keep it cold once open.

Suze

20ml

A French gentian aperitif, 20% ABV in the UK on Fareham Wine Cellar’s listing and 15% on Pernod Ricard’s page. Earthy and vegetal rather than orange-bitter, and louder than Campari, which is why it gets 20ml rather than an equal third.

Instructions

1

Put one large ice cube in a rocks glass.

2

Add the gin, Lillet Blanc and Suze.

3

Stir for 20 to 30 seconds.

4

Express a lemon twist over the drink and drop it in.

Our version

Wayne Collins made the first White Negronis near Bordeaux in 2001 from gin, Suze and Lillet Blanc, by Punch’s account; Difford’s Guide, a secondary source, says he used Plymouth. We pour 45ml of gin, 30ml of Lillet and 20ml of Suze, trimming the Suze because gentian is louder than Campari.

Source: our own specification. Last checked 9 October 2026.

Expert Tip

Trim the Suze. Gentian takes up more of the palate than Campari does, and at an equal third it buries the gin and the Lillet. Learn the drink at 45, 30 and 20, then try equal parts once you know what gentian tastes like. Keep the Lillet in the fridge and buy a size you will finish. It is an aromatised wine, and once it oxidises it loses the honeyed roundness the Suze pushes against. Stir it in the glass for the full 20 to 30 seconds. One large cube melts slowly, so the drink needs that time to come down to temperature, and an under-stirred White Negroni tastes hot and harsh.

The story

Behind the White Negroni

Flavour Profile

GentianJuniperHoneyed CitrusBitterDry

Where It Comes From

In the summer of 2001, Punch reports, Wayne Collins, a London bartender, was near Bordeaux for Vinexpo with Nick Blacknell, then director of Plymouth Gin. Blacknell wanted a cold Negroni and, Punch says, the ingredients were in a local liquor store; Collins suggested French ones, and they bought Suze for the bitter and Lillet Blanc for the wine, with Plymouth from the house for the gin.

Collins called it a White Negroni because, he told Punch, it would be easy to communicate to the trade. His first ones carried a wedge of pink grapefruit, Punch adds; ours take a lemon twist, which sharpens the citrus already in the Lillet and the Suze.

The Translation

Every swap does the job of the bottle it replaces and tastes nothing like it. Campari is bitter orange; Suze is gentian, earthy and vegetal, with a note like dried citrus peel. Sweet vermouth is spiced and heavy; Lillet Blanc is honeyed, lightly quinined and much drier.

Keep the gin, the stir and the large cube, and the drink still behaves like a Negroni: bitter, aromatic and made to sip slowly. It simply tastes as though it grew somewhere else.

Why the Suze Is Trimmed

A classic Negroni is equal parts, and the obvious move is to keep that. Suze is more assertive than Campari, though, and at an equal third the drink becomes mostly gentian.

At 45ml of gin, 30ml of Lillet and 20ml of Suze, all three can be tasted. Equal parts is a drier and far more bitter drink, worth making once the bottle is familiar.

The White Negroni Beside the Negroni

The White Negroni against the drink it translates; the units are our calculation at our working figures of 40% for gin and 16% for sweet vermouth and 11% for prosecco, with Lillet at 17% on Pernod Ricard’s product page, Suze at 20% on a UK retailer’s listing and Campari at 25% on LWC’s listing

White Negroni (ours)

Gin
45ml London Dry
Bitter
20ml Suze
Aromatised wine
30ml Lillet Blanc
UK units
About 2.7

Negroni

Gin
30ml
Bitter
30ml Campari
Aromatised wine
30ml sweet vermouth
UK units
About 2.4

Negroni Sbagliato

Gin
None: 30ml prosecco instead
Bitter
30ml Campari
Aromatised wine
30ml sweet vermouth
UK units
About 1.6

Make a Negroni beside it once; for the version with no gin at all, try the Negroni Sbagliato.

What It Did for Suze

Suze is a French aperitif, drunk at home over ice or with tonic. Punch reports that the White Negroni drove demand for it among American bartenders, until Pernod Ricard began to import Suze in 2012.

It is also the easiest way into gentian, an unfamiliar bitterness, because the drink around it has a shape most people already know.

How to Serve It

Stirred over one large cube in a rocks glass, like its parent, with a lemon twist expressed over the surface and dropped in.

Serve it before dinner. Its dryness and bitterness sharpen the appetite rather than close a meal.

Make it

Make it at home

The Spirit

Gin

Gin is a spirit flavoured with juniper berries. Under the retained Regulation (EC) 110/2008, juniper must lead the taste, the floor is 37.5% ABV, and the route the flavour takes sets the grade: plain gin, distilled gin or London gin. Our recipes count it at 40%, and it carries the Martini, the Negroni and the Gin and Tonic.

Learn more
Go further

More to explore

Frequently Asked Questions

Who invented the White Negroni?

Wayne Collins, a London bartender, in the summer of 2001, Punch reports. He was near Bordeaux for Vinexpo with Nick Blacknell, then director of Plymouth Gin, and, Punch says, they made Negronis from Suze and Lillet Blanc bought at a local shop. Collins picked the name so the trade would grasp it straight away.

What is Suze?

A French aperitif made from gentian root, yellow and bitter, 20% ABV in the UK on a UK retailer’s listing. Punch reports that the White Negroni drove demand for it among American bartenders until Pernod Ricard began to import it in 2012, and it is the bottle that gives the drink its earthy bitterness.

What does Suze change?

The kind of bitterness. Suze is bitter from gentian root, which is earthy and vegetal; Campari is bitter orange, warmer and sweeter. The drink keeps the Negroni’s shape, gin with a bitter and an aromatised wine, while every flavour in it moves.

Why not equal parts, like a Negroni?

Suze is louder than Campari. At an equal third it flattens both the gin and the Lillet, so ours leans on the gin and trims the Suze to 20ml. Equal parts makes a drier, more bitter drink, and it is worth trying once you know the bottle.

Can I use dry vermouth instead of Lillet?

It works, and the drink comes out thinner and sharper. Lillet’s honeyed sweetness does the job sweet vermouth does in a Negroni, giving the bitterness something to sit against. With dry vermouth the gentian has nothing to soften it.

Is a White Negroni stirred or shaken?

Stirred, like its parent. There is no juice in it, only gin and two aromatised wines, and a shaker would cloud it and fill it with air. Twenty to thirty seconds over one large cube chills it, takes the edge off the gentian and leaves it transparent.

How strong is a White Negroni?

About 2.7 UK units: 1.8 from 45ml of gin at our working figure of 40% ABV, 0.51 from 30ml of Lillet Blanc at 17%, the figure on Pernod Ricard’s product page, and 0.4 from 20ml of Suze at 20%, its UK strength on a UK retailer’s listing. UK units are ABV times millilitres divided by 1,000; the Chief Medical Officers’ guideline is no more than 14 units a week, spread over three or more days.

Sources.

Checked between 18 October and 20 October 2026.

  1. Punch, “How the White Negroni Became a Modern Classic” (secondary source: summer 2001, Médoc; Collins and Blacknell (then director of Plymouth Gin); local liquor store; Suze and Lillet Blanc; pink grapefruit wedge; the name for the trade; Suze imported to the US by Pernod Ricard from 2012).
  2. Difford’s Guide, “White Negroni” (secondary source: created in 2001 by Wayne Collins at VinExpo, Bordeaux, using Plymouth Gin for Nick Blacknell).
  3. Pernod Ricard, “Lillet” (owner’s brand page: Lillet Blanc, 17% ABV).
  4. Fareham Wine Cellar, “Suze Gentian Liqueur 20%” (UK retailer listing: 20%; “essential cocktail ingredient, most notably used in a White Negroni”).
  5. Pernod Ricard, “Suze” (owner’s brand page: Suze L’originale, 15% ABV).
  6. LWC, “Campari 70cl” (UK wholesaler listing: Alcohol By Volume 25%).
  7. Difford’s Guide, “Lillet”.

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